Advertising in
Facebook

Facebook advertising at loyal prices

Facebook advertising is a proven method of promoting businesses, products and services through a social network with millions of users. Facebook helps to generate colorful and productive advertisements that can be directed to the target audience. The target audience is social network users for whom an advertising campaign may be interesting.

Why it is profitable to advertise on Facebook

Targeted Facebook advertising is equally beneficial for small firms and large companies for these reasons.

1. Broadcasts to a large audience. In 2020, there were 2.6 billion active visitors to the platform. That's more than 30% of the world's population. It is not difficult to find your audience here, it is important to competently adapt advertising to potential customers.
2. Targeted advertising is set up for users not only by age and demographic location, but also depending on the composition of the family, where the visitor of the social network works and other parameters.
3. The price of customizing Facebook ads depends on the goals that the entrepreneur needs to achieve, the duration of the advertising campaign. Even if you have a minimal budget, advertising can be successful and manage to attract buyers of goods or services.
4. There are all the tools to create a memorable creative. Social media advertising also allows you to make a plan for publications and their promotion, adjusting the schedule of when the ads will be shown.

If you don't know how Facebook advertising is set up, but want to take advantage of this solution, contact our web studio for help. We know how to handle this task, the prices for the service are moderate.

How Facebook ads are created

Ads are generated in one way.

1. You can use the Ads Center and the "Promote" button.
2. Use the ad setup through the professional Ads Manager tool.

Advertising through Facebook Ads has great possibilities in customization. Our experts know how to create audiences, define the goals of the advertising campaign, form effective ads and their groups, and track the results.

Ads Manager has built-in features for professional customization of Instagram and Facebook ads. You can set the hours when ads will be shown. This allows you to spend your budget sparingly.

Using A/B testing, we draw conclusions about which ads are the most effective. The tests work for creative ads, audience. To achieve the desired goals, experts analyze changes in advertising and compare different strategies.

How the work with the Facebook advertising campaign takes place

The first thing a specialist of IT-company MEGASITE starts a thorough analysis of the business and competitive environment. It is important to determine the target audience for which the setting of effective Facebook advertising is carried out. Users are selected based on interests, age, gender, education and other factors.

Copywriters start writing creative text, enticing and encouraging to buy. Designers deal with the visuals of the ad post.

After that, the ad is customized for target audiences and the budget is determined. The creation of effective advertising in Facebook also involves the choice of location and narrow setting of targeting. Setting up a successful targeted advertising in Facebook helps to adjust the ads. For example, our customization of a Facebook campaign is only possible for PCs or smartphones.

Our experts constantly monitor and adjust the budget, if necessary. It is important to connect and configure analytical tools. They allow you to analyze the result and adjust settings.

Formats of advertising on FB

Advertising in the social network FB can look different. For example, a high-quality picture, a photo of a product or a selling visualization with a slogan. There can also be several images in one publication. A great way to showcase all the visual benefits of a product.

Slideshows look unusual and colorful. Videos attract more attention, but to create a quality video, you need finances. You can also experiment with a publication that features a selection of products.

Advantages of targeted advertising in Facebook

By deciding to order Facebook advertising from us, you will get the following result.

1. Make your brand recognizable.
2. Attract more users to your page and encourage them to write to Messenger.
3. Be able to sell products from your catalog, appreciate the possibility of running Facebook ads for several products or their categories at once.
4. If there are offline outlets, attract customers to your stores.
5. Evaluate the advantages of remarketing in social networks.

Our specialists are engaged in setting up an effective FB targeting. The advertising campaign will be launched in a short time. We are focused on the result for the client's business. It is also important for us to maintain the reputation of the company.

With each new advertising campaign we optimize it, referring to statistics, and get an increase in the number of conversions. Competent approach and correctly chosen strategy allows you to recoup the cost of services of specialists. You can order the service in our web studio in Kiev and throughout Ukraine.