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Advertising in
Instagram
7 steps to an effective
effective Instagram advertising
Analysing the site and competitors
Preparing a Strategy
Setting up Analytics
Setting up and running the advertising campaign
A\B testing, Monitoring and analysis of AC
Optimization
Report and Plan for the Next Period
Achievements
Why us?
Your project
Our clients
And we'll do the rest!
Instagram advertising on a turnkey basis
To successfully promote a business product or service, it is not enough to create a page in a social network. Advertising in Instagram allows you to draw attention to the business, highlight it in the information noise. Targeted advertising in Instagram helps to attract the target audience, increase the coverage of customers. Thanks to this, interest in the product and sales grow.
We know what effective Instagram advertising setup looks like. The specialists of our web studio have many years of experience in creating advertising campaigns. We have the knowledge of how to increase sales by securing a moderate cost per click.
Why you should hire professionals to customize your Instagram ads
Instagram advertising customization allows you to solve such tasks as:
- successful promotion of online business activities;
- increasing sales of a product or services;
- finding new customers;
- building brand image, reputation and recognizability.
It seems to beginners that it is not difficult to work with a single account. But, without knowing the specifics of creating an advertising campaign in social networks, it is easy to get lost among competitors. Working with a blog can be labor-intensive and time-consuming.
That's why for fast and effective advertising is important to contact professionals, such as those who work in the IT-company MEGASITE. We offer advertising, creation, setup and optimization work.
Features of setting up targeting in Instagram
There are two options for how you can customize your Instagram targeting.
- You can promote advertising posts, being the owner or administrator of the profile. In this case, there are limitations, because there is no opportunity to promote advertising on external resources.
- Setting up a campaign through the Facebook advertising cabinet.
Most often promote the product through Facebook. With its help, you can run advertising for any purpose, even to attract the target audience to the site. The cabinet allows you to customize the smallest details. It is enough to specify the necessary online resources where advertising should be present. Facebook, among other things, allows you to conduct tests and determine the appropriate format of the advertisement.
Stages of launching advertising in Instagram
For successful advertising in social networks, it is important to follow these instructions:
- The specialist analyzes the target audience.
- Prepares creatives, in the form of text graphic elements.
- Tests the effectiveness of advertisements to determine the best publication for this type of business.
- Customizes targeted advertising. It is a matter of determining the purpose, budget, when to show advertising, for what audience, on what site.
If these actions are entrusted to an experienced specialist of our web studio, all the troubles fall on our shoulders. Advertising is handled by an SMM specialist, a content manager, a designer and a targeting specialist.
Formats of advertising in Instagram
There are several formats of targeting advertising in Instagram.
- A photo that is visible in the account feed. The ad is accompanied by a high-quality photo. Such advertising looks great in Instagram, because this is where users come to find bright and interesting photos.
- Video Reels or Stories, section Interesting. Short videos allow you to record information about a product or service. Promotion of such advertising in Instagram attracts more attention.
- Ring gallery. Setting up targeted advertising in the social network Instagram is a carousel of pictures. The images are a demonstration of the product from different angles.
Who should run targeting advertising in Instagram
Deciding to order target advertising in Instagram, it is worth remembering the audience that uses this social network. In Instagram most often there are people under the age of 40. This is 70% of all visitors to social networks. Of these, 60% are representatives of the fair sex.
Therefore, setting up Facebook ads for Instagram is good mainly for the younger generation. Girls are interested in jewelry, clothing, leisure products, cosmetics, products for decoration, furniture, training courses, sports coaching, children's clothes.
However, experts believe that it is possible to order target advertising in Instagram for any company or online store. Experienced SMM-maker will offer effective visual solutions that will be memorable and show the audience the subject of business activities.
Setting up a specialist Instagram targeting also functions well as a reputation channel. This is a good opportunity for construction and repair firms to make themselves known. Our employees use social network as a platform to create demand for new products.
Effective advertising in the social network Instagram can also be responsible for retargeting in social networks. The cost of the service is loyal.
How much does it cost to order advertising in the social network Instagram
How much SMM advertising in the social network Instagram costs depends on such factors:
- placements;
- where the users are located;
- what interests the potential customers of the business have;
- what kind of competition.
Prices for the services of our specialists determine the complexity and scope of work. Audience customization and other stages can be ordered from Kiev and any other region of Ukraine.
