Promoting a car dealership website
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7 steps to an effective
effective promotion of the car dealership website
Analysing the site and competitors
Website Audit
Formation of goals and objectives
Preparing a Strategy
We analyse your competitors
Market analysis
Setting up Analytics
Your project
Our pride
And we'll do the rest!
Promotion of the car dealership website on a turnkey basis
High competition in the car market forces to pay attention to each potential customer. Proven tool for attracting customers - creating websites in Ukraine. Not every person knows what kind of car he wants to buy. When choosing, it is of great importance how vividly the transport is presented. You can make the right decision only when visiting a good WEB resource. Comprehensive promotion of the car dealership will increase the conversion rate, will help to collect the contact base, will significantly increase the volume of sales.
Features of the promotion of the car dealership site
Creation of auto salon website and its further promotion is a laborious work that can be ordered at the Web Studio in Kiev. A team of specialists is familiar with all the nuances of this topic and will develop a project of any complexity. The cost depends on the amount of work performed.
Car is a large purchase and a person will not place an order online, until he sees the transport in person. When developing the site it is necessary to fill the pages with useful information, which will cause a potential customer to contact a representative of the car dealership:
- vivid photos with individual fragments of the vehicles;
- panoramic photos, which allow to estimate the advantages of the car;
- equipment, technical characteristics of different models;
- to place a promo-roll from the manufacturer on the site;
- detailed information about the safety of transport and the reputation of the brand.
What is included in the promotion of a car dealership?
When promoting the site of the car dealership on the Internet specialist should pay special attention to the formation of the reputation of the company and cause confidence in the client. Visitor WEB resource should be confident that here he will find the best deals. Website promotion car dealership is performed in several stages.
Internal optimization
- Creation of a semantic core. It is necessary to determine which keywords search engines find the car dealership. The core of the WEB resource should be based on the models of transport, services provided by the service salon, forms of payment, etc.
- Structure development. For each group of queries a WEB page is created. The site should be clear and easy to use, so that the user can quickly find the necessary information. It is necessary to have a map and the possibility of communication with the portal manager. Many customers are interested in additional servers - an assistant in the choice of transport, reviews, calculator credit or car prices.
- Content. When promoting a car dealership, the pages of the site should be filled with useful information. The text should include basic queries that the user enters into a search engine. Information about the salon should be posted on the main page.
External optimization
Work with search engines, an electronic catalog, external resources. Promotion of motor salon turnkey includes a full cycle of work. Well attract visitors to the contextual advertising. A salon marked on maps on the Internet inspires more trust and will help potential buyers to get to their destination without any problems. For companies that offer cars of a particular brand, it is useful to take advantage of targeting advertising by brand criteria.